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LabelWhat Tom Peters is Reading Lovemarks

Was Tom Peters liest: Lovemarks!

Mai 2004 Tom ist sehr aufgeregt über ein Just-Buch veröffentlicht, Lovemarks: The Future Beyond Brands, von Kevin Roberts. Hier ist sein Angebot, die Ihnen einen Hinweis, warum:
"Gütezeichen kommen nach Marken; Lovemarks kommen nach Vertrauenssiegel. Denken Sie, wie Sie das meiste Geld. Sie machen es, wenn treue Nutzer, Heavy User, nutzen Sie das Gerät die ganze Zeit. Also, die eine langfristige Liebe ist besser als mit einem vertrauensvolle Zusammenarbeit. "
Wir empfehlen dieses Buch sehr!

more info
www.tompeters.com/toms_world/read... (303)


June 21, 2004  |  viewed 39,761 time(s)

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